The key to success in the real estate market is the ability to generate leads; the more leads one develops, the greater the chance of a successful real estate transaction.

Digital marketing works. There’s no getting around it. For something that didn’t exist just a few years ago, digital marketing is fast becoming a necessity for agents in the industry.

Selling real estate is all about building relationships, both with clients and with those who might become clients.

Half of all buyers go online when they first embark on their home buying journey. When they get there, the gaggle of real estate agents vying for the home buyer’s attention is overwhelming.

The tips below have been designed to lead you to more creative ways of using available tools to generate more real estate leads online.